Los Angeles, CALIFORNIA (September 9, 2021) – Okanagan Specialty Fruits® (OSF), the developer and grower behind Arctic® apple varieties that style freshly-picked and keep orchard contemporary longer, not too long ago launched a sampling occasion within the San Francisco Bay space with big success. Over 12,000 Arctic apple samples had been handed out throughout a three-day interval at varied occasions all through the town.

“We selected San Francisco as a goal market to create consciousness concerning the new availability of Arctic apple merchandise within the space by way of Amazon Recent,” defined Rebecca Catlett, Director of Advertising and marketing and Communications for OSF. “The Arctic apple road groups had been capable of have interaction with over 13,000 individuals throughout the occasion and other people had been capable of attempt each our candy Arctic® Golden slices and our tart Arctic® Granny slices.”

QR codes had been handed out with the product the place samplers had the chance to finish a brief survey and enter a contest to win a $2,500 Visa present card, leading to over 6,300 QR code scans. Survey outcomes indicated a score of 4.7 out of 5 for the way a lot respondents cherished Arctic apples.

“Atop the hill of Alamo Sq., these lovely crisp, inexperienced apples had been handed to us by a beautiful ambassador,” stated Jeff Morris, who was visiting from San Diego and was chosen because the winner of the survey contest. “The right quantity of tartness, the right quantity of sweetness, and the right quantity of crunch had been the one option to describe these apples.”

Morris has a birthday developing quickly and will use his prize to plan a enjoyable trip to have a good time.

“We at all times discover that the easiest way for individuals to find the freshly-picked style of Arctic apples is to expertise the distinction firsthand,” defined Neal Carter, President of OSF. “These sampling occasions are an effective way to do exactly that. Given the success of this one, we will certainly be exploring alternatives to do extra sooner or later.”

Apart from the San Francisco Bay space, Arctic apples are additionally accessible in different choose markets of Amazon Recent together with San Diego, Sacramento, Los Angeles, and Phoenix.

About Okanagan Specialty Fruits & Arctic Apples

Okanagan Specialty Fruits (OSF) is a vertically built-in firm specializing within the growth, rising, processing, and advertising and marketing of novel tree fruit varieties developed by bioengineering. Based mostly in Summerland, British Columbia, Canada, OSF was based in 1996 and purchased by an affiliate of Third Safety, LLC in 2020. OSF’s flagship product is its Arctic apple varieties. Arctic apples present a sustainable resolution to much less meals waste and improved apple consumption. For client info, go to www.arcticapples.com; for firm info and partnership alternatives, go to www.osfruits.com.

MEDIA CONTACT:

Denise Briggs Communications Supervisor
(250) 404-0101
[email protected]

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